Semiotic Analysis of Memes Insulting Others on Facebook

Putriayunda Putriayunda; Mac Aditiawarman

doi:10.36057/jips.v7i3.646

Abstract

This research is entitled semiotic analysis of memes insulting others on Facebook. The semiotic study aims to explain the signs as well as to know the meanings of dark joke memes on Facebook social media. The theory used in this study is Peirce's theory, namely by using the triadic model. The method used in this study is by using a qualitative descriptive method. The data analysis method uses the second data, namely the uploaded image and the researcher selects it by taking a screenshot and then interpreting. Data collection techniques used are observation, documentation and note-taking techniques. Peirce's semiotic analysis is an analytical technique that researchers use to find out the signs and meanings of dark joke meme images on Facebook social media, namely the triadic model consisting of representamen, object and interpretant. The results of this study, namely being able to find out the signs and meanings that exist in writing and images of dark joke memes on Facebook social media.

Author Biography

Putriayunda

Fakultas Sastra

References

Berger, Athur Asa. (2010). The Object of Affection Semiotics and Consumer Culture. New York : Palgrave Macmillan.

Bloom, Harold. (2010). Blooms Literary Themes Dark Humor. New York : Infobase.

Chandler, Daniel. (2017). Semiotics The Basics. New York : Routledge.

Complain. (1988). On Oxford Learner’s Dictionaries. Taken January 9th , 2022. https://www.oxfordlearnersdictionaries.com.

Complicated. (1988). On Oxford Learner’s Dictionaries. Taken January 9th , 2022. https://www.oxfordlearnersdictionaries.com.

Endriani, W., and Dianita indrawati, S.S. (2022). Klasifikasi warna dalam bahasa Indonesia: kajian antropologi linguistik. 9 (2), 133-143.

Enough. 1988. On Oxford Learner’s Dictionaries. Taken January 9th , (2022). https://www.oxfordlearnersdictionaries.com.

Help. (1988). On Oxford Learner’s Dictionaries. Taken January 9th , 2022. https://www.oxfordlearnersdictionaries.com.

Hug. (1988). On Oxford Learner’s Dictionaries. Taken January 9th , 2022. https://www.oxfordlearnersdictionaries.com.

Keceriaan. (2016). On KBBI Daring. Taken January 9th, 2022. https://kbbi.kemdikbud.go.id/.

Kick. (1988). On Oxford Learner’s Dictionaries. Taken January 9th, 2022. https://www.oxfordlearnersdictionaries.com.

Muslim. (1988). On Oxford Learner’s Dictionaries. Taken January 9th, 2022. https://www.oxfordlearnersdictionaries.com.

Samsu. (2017). Metode Peneltian: Teori dan Aplikasi Penelitian Kualitatif, Kuantitatif, Mixed Methods, serta Research & Develpmetnt. Jambi. Pusat Studi Agama dan Kemasyarakatan.

Suharyo, Ade. (2022). Peran PBB dalam upaya penyelesaian isu bencana kelaparan di Madagaskar. Jurnal ilmu sosial dan ilmu politik, 6 (2), 177-189.

Surga. (2016). On KBBI Daring. Taken January 9th, 2022. https://kbbi.kemdikbud.go.id/.

Trust. (1988). On Oxford Learner’s Dictionaries. Taken January 9th , 2022. https://www.oxfordlearnersdictionaries.com.

Warning. (1988). On Oxford Learner’s Dictionaries. Taken January 9th , 2022. https://www.oxfordlearnersdictionaries.com.

Yellow Flag. (1988). On Oxford Learner’s Dictionaries. Taken January 9th , 2022. https://www.oxfordlearnersdictionaries.com.

Zulian, Ibnu. (2019). Analisis pengaruh islamphobia terhadap kebijaksanaan luar negeri amerika serikat di pemerintahan Donald Trump. Journal Hubungan internasional. 3 (2), 141-155.